STREAT LAUNCHES SIPTEMBER
Join STREAT’s Siptember Campaign and Make a Difference, One Cup at a Time!
We are excited to announce the expansion of our Siptember Campaign, an initiative aimed at reducing disposable coffee cup waste and making a positive impact on the environment. Siptember is a month-long movement that seeks to inspire individuals, organizations, and communities to embrace sustainable practices and work towards a greener future through reducing the use of disposable coffee cups. Initially launched in 2019, this year we’re inviting other hospitality organisations, work and friendship teams and individuals to join so we can make a bigger difference together. Join today and our team will be in touch, and check out the video below.
What’s the big deal?
Disposable coffee cups have become a significant environmental concern, with a staggering 1 billion cups estimated to end up in Australian landfill each year. This not only contributes to landfill waste but also leads to approximately 10,000 tonnes of CO2(e) emissions, exacerbating the global climate crisis.
With the Siptember campaign, we aim to reverse this trend and create lasting change. By encouraging individuals to remember their reusable coffee cups and opt for sustainable alternatives, we can collectively reduce the environmental impact caused by disposable cups.
Rebecca Scott, CEO and co-founder of STREAT sees expanding Siptember will amplify collective impact. “We’d love as many people as possible to join us this Siptember, from cafes and coffee carts, to work teams and individuals.” She says. “Every single-use coffee cup we refuse is a vote for community-driven change. Let’s turn small actions into a force that protects both people and the planet.”
As part of the campaign, participants will receive a comprehensive toolkit, including valuable tips on how to remember their reusable cup, strategies for success, and resources to track their progress. A media kit with images, hashtags, and suggested social media copy will empower participants to spread the message of circularity to their networks and inspire others to join the cause.
In addition to individual efforts, the Siptember Campaign encourages participants to connect with like-minded people and share their progress along the way.
Join us this Siptember and make a difference, one cup at a time. Together, let’s raise our cups for a greener and more sustainable future!
Hospitality organisations, work and family groups or individuals interested in joining Siptember can receive the Siptember toolkit by filling in the form.